Project BlendVision Logo
Year 2020
Company KKStream Ltd.
BlendVision is a SAAS video streaming service platform. You can read about crafting the platform here. This is the project of creating the logo.
Update: This logo was updated in 2021 with the new branding.
Luxury for technology
To stand out from all the other tech companies, we had to make what other tech brands couldn't do. Streaming business is booming and a lot of personal businesses or influencers are also starting their own streaming platforms. Therefore we wanted to have our brand to look luxurious for our clients. We wanted them to have a shopping experience when they are browsing out products instead of “just choosing the tool I need”.
Encode & decode
One of the ideas was selected. Morse code is one of the oldest way we encode information. We took reference from Morse code and coming a little touch of sci-fi. Soon we came up with this sketch of 4 stripes representing light beams that symbolise our speed of service. These stripes also came from the 2 leading letters B & V in our brand, BlendVision.
